THE EXPORT GAME” WILL BOOST “THE FIRST STEP INTO EXPORTS CAMPAIGN

Turkish Exporters Assembly (TİM), has declared the year 2019 as the year of “the First Step into Exports”. With the first step program, which will be organized in all the provinces of Turkey, entrepreneurs from all ages will be able to benefit from the trainings, seminars and the interactive “export game”.

Describing the project, TIM Chairman İsmail Gülle stated that, “We have transformed the export procedures into a game with a purpose of teaching export to young people and new entrepreneurs and SMEs without facing the risks via a game, in other words the Export Game Software. The game has both an instructive and entertaining nature. We are aiming to relay information about the potential obstacles our exporters may face before they step into the field.”

The Chairman also pointed out that, “The global gaming market is approaching 140 billion dollars. When the game sales, gaming consoles, movies, licenses, and souvenirs are taken into account there is a whole new commercial ecosystem. Enriching our international marketing activities starting from game sales and moving through different channels should be among our biggest goals.”

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